Master of Science in Customer Analytics


Program Overview 

A collaborative program led by the Marketing and Business Analytics Information Systems Departments (BAIS), the Xavier University Master of Science in Customer Analytics (MSCA) Program prepares and develops our graduates for data-led, customer-centric, problem-solving leadership roles. Our graduates will know how to harness and communicate the full value of large data sets prevalent in today's data-driven business environment. Utilizing real-world data, students gain the skills, confidence and expertise required to stand out in this growing field and succeed in today's information-rich environment. Through our unique partnership with business leaders within our community, our students participate in an enriching experience supplemented by experienced professionals.

Our Vision

"To be recognized as the preferred, regional leader in developing and delivering the best customer data-centric leaders to key business partners and stakeholders." 

Our Mission

We develop thought leaders in the world of customer analytics leveraging data science driven by our curiosity. We aim to partner with others in the creation of fact-based and ethical solutions based on prescriptive analytics. We collaborate with organizations to courageously communicate and execute solution recommendations. 


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